Sampo (AI)
Visitor journeys as a cloud

Visitor Journeys

360-degree visibility into how visitors interact with your site

An essential marketing tool which uses UTM and referring site data to visualise complete website visitor journeys and a cloud chart, heat-map and hits-over-time graph.

  • See exactly which campaigns are driving traffic to your site.
  • AI Reports giving you actionable insights on what is working, and what needs attention.*
  • Track the effectiveness of embedded buttons from third party sites for sales conversation metrics.
  • Filter the whole dashboard down to a specific page, date range, or traffic source to see exactly which pages and marketing strategies are working best.
Customer feedback, "Wow, the NP Visitor Journeys Weekly Report is amazing!!!"
Happy customer 😊

No cookies are used, and no data is sent to any third party. Everything stays on your own server, so you get accurate stats without needing a cookie consent banner.

The plugin is free to install and covers your visitor journeys, top pages, and click tracking. If you want to see where your visitors came from and track your marketing campaigns, you can upgrade at any time.

What you get

Free version

  • Visitor tracking engine — page views, unique visitors, outbound clicks
  • Dashboard overview — totals and Top Pages at a glance
  • Visitor Journeys table — see every visit’s page, URL, and timestamp
  • CSV export & backup — your data, portable anytime
  • Full privacy controls — IP pseudonymisation, data retention rules
  • GDPR tools — erase a visitor by IP, block/unblock IPs
  • Clear stats whenever you want
  • Docs & community support

Pro version

  • AI-powered weekly reports — an automated traffic summary, written for you and delivered on your schedule
  • Journeys diagram — visual cloud & heat maps of how visitors move through your site
  • Top Referrers — see exactly which sites send you traffic, with per-path breakdowns
  • UTM Campaigns — measure which campaigns actually convert
  • Top Shares — track social and referral shares
  • Source badges in Visitor Journeys — instant favicon + campaign tags on every entry
  • Unlimited table rows — no 20-row cap on any report
  • Smart filtering across the dashboard
  • Custom tracked-click rules & referrer ignore-list editing
  • Row management — block or delete individual journey entries

This is a sibling plugin to NP Shield

Installation

Take your plug-in easily into use.

  1. Download from this page using the “Download” button.
  2. Sign in to your WordPress site, and find Plugins -> Add Plugin -> Install Plugin.
  3. From here, upload the plugin and follow the prompts to active it.

The plugin itself contains comprehensive documentation.

Upgrading

Simply download the newer version, and use the “Add plugin” buttons before.

Support

Full contact details are here: https://norttipaikalle.fi/en_gb/get-in-touch/

Terms and conditions apply

v2.12.8

Free | 14,99 € + VAT / month


* A separate Anthropic subscription may be needed. I can help with this.